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How to get Visibility with Your Ideal Customers

How to get Visibility with Your Ideal Customers

LISTEN TO EPISODE Hi and welcome to episode 28 of Startup Marketing. Today, we’re going to be talking about long form content. What is long form content exactly? Long form content is what marketers call content like blogs, video tutorials, podcasts, guides, or...
How to be Authentic in your Business

How to be Authentic in your Business

LISTEN TO EPISODE Hi and welcome to episode 31 of Startup Marketing. Today we’re going to be talking about why being authentic in your branding and marketing is important. Now, as the owner of a business called “Authentic Branding and Marketing”, I obviously have a...
Why Having a Niche is Important

Why Having a Niche is Important

LISTEN TO EPSIDOE Hi and welcome to episode 27 of Startup Marketing. Today we’re going to be talking about why having a Niche is important. A niche is simply a narrow or specialized audience for your products or services. Having one is important because first and...
Why Your Business Needs a Marketing Strategy

Why Your Business Needs a Marketing Strategy

LISTEN TO EPISODE Hi and welcome to episode 23 of Startup Marketing. Today, we’re going to be talking about why it’s important to have a marketing strategy. Now, I’ve touched on this briefly in the past, but having a marketing strategy is critical to growing your...
How to Use Hashtags

How to Use Hashtags

LISTEN TO EPISODE Hi, and welcome to episode 16 of Startup Marketing. Today we’re going to be taking a deep dive into hashtags. Most small businesses rely on social media to reach their customers and hashtags are a great way to increase your visibility and engagement....