fbpx

BRAND CONSULTANT FOR TOP-DOWN ORGANIZATIONAL SUCCESS

As a CEO, business owner, marketing expert, or entrepreneur—executing a successful marketing plan is not just about turning a profit at any cost.

It’s about doing so in a way that feels true to who you are and what your organization is about.

With the help of a brand consultant you can create a marketing strategy with integrity and clear direction.

BRAND CONSULTANT FOR TOP-DOWN ORGANIZATIONAL SUCCESS

As a CEO, business owner, marketing expert, or entrepreneur—executing a successful marketing plan is not just about turning a profit at any cost.

It’s about doing so in a way that feels true to who you are and what your organization is about.

With the help of a brand consultant you can create a marketing strategy with integrity and clear direction.

SO, WHAT IS A BRAND CONSULTANT?

As your brand consultant, I work with you one-on-one to address the marketing challenges you’re facing at the moment.  

During our time together, we’ll craft an authentic and compelling branding and marketing strategy to reach your target audience and meet your organization’s goals.

Together, we’ll align your marketing strategies to your organization’s goals with actual numbers and measurements to then implement a custom marketing plan.

Don’t settle for anything but the best. Are you committed to choosing only what feels right for you and your business? Then we’ll be a fantastic fit.

WHO AM I, ANYWAY?

Before hiring me as your brand consultant, you should know about my credentials first.

I am professionally certified in marketing management by the American Marketing Association. In addition, I have two professional certifications from Cornell University: Data-Driven Marketing & Business Strategy.  

I’ve been in the trenches and previously worked as a marketing management professional for 9 years at Centris Federal Credit Union, based in Omaha, Nebraska. I started as the marketing assistant and worked my way up to become the marketing manager (a position I held for five years).

During that time, I worked closely with the Chief Marketing Officer to create and implement 40+ traditional and online marketing campaigns a year. This allowed me to thoroughly understand how to utilize all types of marketing channels, including:

  • ◉ Media buying
  • ◉ Web design
  • ◉ Search engine optimization (SEO)
  • ◉ Direct mail
  • ◉ And much more.

I managed a large budget and was responsible for creating marketing plans for each line of business to make sure the credit union met their sales goals. 

Yes, I was busy! But it gave me the knowledge and experience needed to give you the marketing advice you need to achieve success. In much less time than it would take you to learn it yourself.

After ten years in corporate marketing, I started my own business. Now, I get to wake up every morning and share my passion and marketing expertise with you. That’s pretty amazing.

THE VALUES THAT GUIDE MY BRAND CONSULTING SERVICES

;

Measurement is Critical

First, we’ll create a strategy that aligns your branding and marketing to your organization’s goals.

Then, a management system to help you execute effectively and efficiently.

Finally, we will measure the success of your marketing. We’ll make sure you understand whether or not your marketing is successful.

That way you can feel confident in the time and money you’re investing in marketing.

;

Strategy Rules

Marketing strategy? This is the sentiment of many business owners, marketing managers, and CEOs out there. They are so busy they “do” their marketing—but not strategically.

They’re not sure how to move their marketing from simply being tactical to being strategic.

But in this day and age, you can’t do without a solid marketing strategy if you want to succeed.

;

Organization Counts

Organization counts for a lot. Probably 50% of strategic brand and marketing plans comes down to knowing how to manage and execute.

Branding aInd marketing are the sum of touch points you have with your target audience. It’s all about meeting them in the right place, at the right time, with the right message.

But if you’re not organized to execute strategically, you’re missing opportunities.
With a solid management system, your marketing can thrive, and your business will grow.

BUILD YOUR BRAND WITH ME

Are you ready to find and fully embrace your most authentic brand voice? Would you like a rock-solid marketing strategy that’ll propel you far and beyond your business goals? Together, we’ll set meaningful business goals and steadily work toward them by implementing your custom marketing plan.

If you’re ready to scrutinize your brand, every marketing strategy, and the way your marketing gets organized—let’s go.

From My Clients

“I’ve had my business for 10 years. I know my product and I know my customers, but Katlynn gave me tools to help reach more of them more often. Katlynn worked with me to finally get a newsletter going, and I think we’ve hit the sweet spot of engaging customers with useful content and increasing sales. I’m certainly getting more orders!

I can now make bigger plans for where I want to take my business since Authentic has helped me streamline my communication tactics. And when I get to those bigger plans, I know that Authentic will get my customers as excited about them as I am.”
Anneliese Johnson

Owner, Eye Candy Quilts

“I decided to dive back into coaching full force. Doing that I needed to take a good look at my processes, my brand, my marketing and so much more but to be honest, I didn’t have a clue where to start!

That’s where Authentic Branding stepped in and made me really think. I have had three calls so far and Katlynn’s fire and drive to help female entrepreneurs makes me so excited. She has given me the tools to create a brand instead of just a business. She has made me think outside the box and truly explore all angles of branding and marketing that I honestly would have NEVER thought of on my own!”

Alyssa Huber

Owner, Mother Loving Fitness

Say Hello

I’m here to help develop brand strategies for my clients. Get in touch using the form below and let’s chat about what a truly authentic marketing and branding strategy would look like for you.